Factory History cont.
The most successful product of early years was Fruit
Pastilles; and it was not until the 1930s that the now
famous chocolate products of Black
Magic, Kit
Kat, Smarties
and Aero
were developed. As the business took off, employment
opportunities for women increased, although married
women still weren't allowed to become permanent workers
and could only get work as seasonal staff.
During the Second World War many women were taken off
their work with confectionery to produce munitions.
However, the demand for confectionery was high after
the war and Rowntrees experienced a shortage of female
labour in the 1950s and 60s. To make up the shortfall,
married women and women from outside York were actively
recruited.
Rowntree merged with Mackintosh to become Rowntree
Mackintosh in 1969, although this did not seem to bring
major changes according to most women. However, in 1988,
the company was the victim of a dramatic take-over by
the Swiss firm Nestlé, despite strong local protest.
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